RELAYS (Regional Educational Legacy in Arts and Youth Sport) is an innovative and ambitious project delivered through universities and cultural organisations in the south west of England. It aims to inspire young people and their communities to participate in, create and promote cultural and sporting activities; engaging the region with the London 2012 Games and creating a lasting legacy beyond 2012. RELAYS focuses on three main areas of engagement – sport, culture and business.
Watershed is one of three venues in the South West contributing cultural activity to the RELAYS celebrations.
Sport and culture might not seem at first like the most obvious of partners but the past four years have laid that to rest. Over that period Watershed has presented and explored the rich connections between culture and sport through public screenings and events which have included everything from football (Africa United), Boxing (The Sons of Cuba), Table Tennis (Ping Pong) and Cycling, indeed cycling has spawned a whole new popular festival – Cyclescreen – which has drawn together writers, cyclists, filmmakers and new audiences to Watershed. As we reach the opening of the London 2012 Games we will be hosting a programme of Olympic themed screenings and events in July.
Parallel to this public programme and behind the scenes we have been running and developing a series of innovative media literacy
and citizen journalism projects which are engaging young people in critical writing, journalistic and technological skills. The culmination of this will be a group of young people from Bristol reporting live via social media on the cultural and sporting Olympic activities in Weymouth.
This programme of work has demonstrated real crossover and engagement of diverse audiences and the development of new ways of encouraging young people to participate in media and communication using digital tools. All this adds up to a firm foundation and legacy that will allow us to continue and build on this work in future.
Head of Programme, Watershed